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YouTube Could Offer Paid Subscription Service

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YouTube Logo

Billboard has reported that YouTube may be offering a paid subscription service later this year that focuses on music, more specifically, music videos. The service will likely have both premium and free content that will be available on any device.

The challenge for Google is that many users already enjoy their favorite music for free at anytime on YouTube, so how could they design a service you would want to pay a fee for? It’s likely that some features may include the removal of ads, access to full albums, and exclusive “premium only” content. In many ways this service will be similar to what Spotify currently offers and with the massive audience that YouTube has, this could be a very sucessful move for them.

As of this posting there is no official confirmation from YouTube on whether or not such a service will launch or if it does, when, although some have speculated a holiday launch later this year.

Google Launches Music Subscription Service

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Google play Music

Google has recently launched a music subscription service, “Google Play Music, All Access“. The launch followed it’s initial announcement at Google’s I/O conference in San Francisco. The service currently comes in two flavors, Standard and All Access. The Standard edition let’s you store up to 20,000 of your songs, have sync-free access to your music from anywhere, and of course you can always buy music from the Google Play library. The All Access option has all of the aforementioned features but also includes an unlimited online radio mode which you can customize to your liking.

The standard option is free. The All Access option will cost $9.99/ month unless you sign up before 6/30, then you can get in for $7.99 / month.

So, Google has a music subscription service now, what’s the big deal? We have seen this before, it’s nothing ground breaking right? Well, the short answer is no but it’s not really about pushing limits, it’s about getting into the game and Google has a big advantage by being deeply integrated to the Android market. That’s a lot of exposure and a lot of potential subscribers. Not to mention that Google will undoubtedly find a way to make things more appealing over time.